Account holders relate to Umbrellas.  Umbrellas are organisations with a membership or associated businesses.  The use of Umbrellas means that all businesses using Engine for Growth have been pre-ratified by the Umbrella.

Each account holder may post to their own Umbrella’s membership (creating a dynamic internal market), or to the public listing (available to all account holders AND to any business using the Engine for Growth to find goods and services) which is the home screen and search on the platform’s site.